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Actionable Intelligence for Marketers
Media Planning & Buying
March 8, 2022
Baseball’s Strike Could Cost a Billion in Ad Revenue
Sport is a huge portion of global advertising dollars, and one of the ‘Big Four’ might not have a season this year. Due to...
Visa Has a New CMO
Frank Cooper III will be taking over as global CMO at Visa Inc. Cooper is coming to Visa from BlackRock Inc. where he was...
Major Marketing Company Drops Operations in Russia
WPP PLC is one of the commanding voices in advertising and they are the latest company to sever any ties with Russia in the...