matrix, technology, tech

Samsung Making Big TV DPS Moves

Samsung is launching four new channels on their ad-supported streaming service Samsung TV Plus that will center around cooking, cars, home, and holidays. More...
artificial intelligence, brain, think

Artificial Intelligence is Key to DSP

The pandemic marked a turning point as many brands were pivoting to in-app advertising and connected TV. However, DSPs make life difficult in unlocking...
digital marketing, seo, google

How Amazon’s DSP Stacks Up

Amazon’s full service DSP was launched in 2018, but how does it stack up to competitors in similar space like The Trade Desk or...