matrix, technology, tech

The Slowdown of Twitch’s Growth

“According to WARC TwitchTracker, Twitch’s rapid growth over the past two years is slowing noticeably. In the period between March 2020 and October 2021, the...

Who’s Breaking the Boundaries in Influencer Marketing

As part of the Influencer Marketing Awards’ judging day last week, the highly regarded judges discussed the year’s best in class entries and decided...
icon, shannon, television

Advertising Impressions For CTV Now Outpace Those For Mobile

A latest report by Innovid’s Global Benchmarks Group shows that connected TV (CTV) will surpass mobile in 2021 as the channel with the greatest...